DOLAIT
- CLIENT
- DOLAIT
- SECTOR
- Food & beverage
- YEAR
- 2025
- SERVICES
- Art direction, Photo & video, Print, Community
The starting point
Launching Ôlé into an already crowded dairy drinks market, with a production budget to hold and fixed shelf dates.
What we did
Art direction first, production second: a single shoot fed the social visuals, the print adaptations and the ad formats, instead of three separate productions.
Community management started before launch, so the page wasn’t empty the day the first ads went live.
What came of it
The product reached the shelf with one coherent image across every medium, from packaging to vertical video.
- Shoot, all formats
- 1SHOOT, ALL FORMATS
- + digital
- Print+ DIGITAL
- Community
- Pre-launchCOMMUNITY
Next project
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